Art of Influence // (1-Copy)
Art of Influence [and-the-science-behind-it] is a sharp, deeply insightful guide to mastering the intersection of leadership, sales, and human behavior. Co-authored by Edward Oh Kim and Elizabeth A. Baker, the book offers a fresh, practical framework for understanding influence—not as manipulation or charisma, but as the disciplined practice of aligning with how people are wired.
What sets this book apart is its fusion of real-world application and behavioral insight. Rather than recycling leadership platitudes, the authors draw from decades of experience operating at the highest levels of enterprise, strategy, and transformation. Edward, CEO of Keirsey for over two decades, leads the original human behavior research company—the first to publish on temperament and personality types. Keirsey has shaped how more than 750 million people across 170+ countries understand themselves and others. It remains a trusted resource across institutions and industries: used by every U.S. presidential administration since the 1980s, all branches of the military, the CIA, FBI, faith-based organizations, NGOs, and 75% of the Fortune 500.
Elizabeth, often referred to in enterprise circles as “The Closer” (and once dubbed the “Goddess of Enterprise Sales”), has left an indelible mark on the global sales and strategy landscape. Her leadership journey—spanning Oracle’s boardrooms, SAP’s global expansion, and the corridors of power at AWS—offers a rare window into how high-stakes influence works at scale. Through the fusion of temperament theory and strategic execution, she and her teams provide a living case study of how human insight can drive enterprise success.
Together, the authors invite readers into a candid, behind-the-scenes conversation—one that reveals how influence operates in the upper echelons of corporate power, and how it can be applied at every level. Whether you're selling a product, shaping a culture, leading a team, or presenting ideas, influence is always in play. This book equips you with the science to understand your own influence style—and the clarity to adapt to the buying style of others.
Art of Influence is more than a business book. It’s a guide to understanding people—and using that understanding to move things forward, with precision, purpose, and integrity.
Art of Influence [and-the-science-behind-it] is a sharp, deeply insightful guide to mastering the intersection of leadership, sales, and human behavior. Co-authored by Edward Oh Kim and Elizabeth A. Baker, the book offers a fresh, practical framework for understanding influence—not as manipulation or charisma, but as the disciplined practice of aligning with how people are wired.
What sets this book apart is its fusion of real-world application and behavioral insight. Rather than recycling leadership platitudes, the authors draw from decades of experience operating at the highest levels of enterprise, strategy, and transformation. Edward, CEO of Keirsey for over two decades, leads the original human behavior research company—the first to publish on temperament and personality types. Keirsey has shaped how more than 750 million people across 170+ countries understand themselves and others. It remains a trusted resource across institutions and industries: used by every U.S. presidential administration since the 1980s, all branches of the military, the CIA, FBI, faith-based organizations, NGOs, and 75% of the Fortune 500.
Elizabeth, often referred to in enterprise circles as “The Closer” (and once dubbed the “Goddess of Enterprise Sales”), has left an indelible mark on the global sales and strategy landscape. Her leadership journey—spanning Oracle’s boardrooms, SAP’s global expansion, and the corridors of power at AWS—offers a rare window into how high-stakes influence works at scale. Through the fusion of temperament theory and strategic execution, she and her teams provide a living case study of how human insight can drive enterprise success.
Together, the authors invite readers into a candid, behind-the-scenes conversation—one that reveals how influence operates in the upper echelons of corporate power, and how it can be applied at every level. Whether you're selling a product, shaping a culture, leading a team, or presenting ideas, influence is always in play. This book equips you with the science to understand your own influence style—and the clarity to adapt to the buying style of others.
Art of Influence is more than a business book. It’s a guide to understanding people—and using that understanding to move things forward, with precision, purpose, and integrity.
Art of Influence [and-the-science-behind-it] is a sharp, deeply insightful guide to mastering the intersection of leadership, sales, and human behavior. Co-authored by Edward Oh Kim and Elizabeth A. Baker, the book offers a fresh, practical framework for understanding influence—not as manipulation or charisma, but as the disciplined practice of aligning with how people are wired.
What sets this book apart is its fusion of real-world application and behavioral insight. Rather than recycling leadership platitudes, the authors draw from decades of experience operating at the highest levels of enterprise, strategy, and transformation. Edward, CEO of Keirsey for over two decades, leads the original human behavior research company—the first to publish on temperament and personality types. Keirsey has shaped how more than 750 million people across 170+ countries understand themselves and others. It remains a trusted resource across institutions and industries: used by every U.S. presidential administration since the 1980s, all branches of the military, the CIA, FBI, faith-based organizations, NGOs, and 75% of the Fortune 500.
Elizabeth, often referred to in enterprise circles as “The Closer” (and once dubbed the “Goddess of Enterprise Sales”), has left an indelible mark on the global sales and strategy landscape. Her leadership journey—spanning Oracle’s boardrooms, SAP’s global expansion, and the corridors of power at AWS—offers a rare window into how high-stakes influence works at scale. Through the fusion of temperament theory and strategic execution, she and her teams provide a living case study of how human insight can drive enterprise success.
Together, the authors invite readers into a candid, behind-the-scenes conversation—one that reveals how influence operates in the upper echelons of corporate power, and how it can be applied at every level. Whether you're selling a product, shaping a culture, leading a team, or presenting ideas, influence is always in play. This book equips you with the science to understand your own influence style—and the clarity to adapt to the buying style of others.
Art of Influence is more than a business book. It’s a guide to understanding people—and using that understanding to move things forward, with precision, purpose, and integrity.